- Compatibility/Interface Standards (networks) - These sorts of standard enable ready entry into a market for compatible products or to join a communications network. (eg. TCP/IP, Bluetooth, WiFI)
- Minimum Quality/Quality - Creates confidence amongst buyers that products and services will be fit for purpose. This group includes health and safety and environmental standards. (eg. OSHA, FDA, USDA)
- Variety Reduction - Conformity to a standard reduces the number of different product offerings but enlarges the market, reducing production and distribution costs for suppliers and search and testing cost for buyers. (eg. Nuts and bolts and socket sets)
- Information Standards - Facilitates trade and market development, codifies knowledge enabling dissemination and take up. Transaction and search costs are lower and markets work more efficiently. (eg. See below)
If we take #4 and expand upon it we can find numerous standard at play. Here are a number of them:
- Electronic Data Interchange (EDI) – Credit card and PayPal communication
- OpenTravel – Travel related services: American, Hilton, Hertz, Expedia….
- iCalendar – Calendar events used by Google, Microsoft….
- vCard – Electronic business cards
- Electronic Heath Records (EHR) – Hospitals, Labs, Doctors, Patients
- Interagency Group (IAG) – E-ZPass electronic toll systems in 14 states
- OpenDocument – Google Docs, Microsoft Office, Lotus, WordPerfect
- MISMO – Real estate: Originators, Servicers, Brokers, Attorneys, Borrowers
I promised yesterday I'd speak about why people should care.
Often we hear about how standards bring efficiency, accuracy, lower business risk and these are all GOOD things. But let me offer that innovation and the opportunity that standards create are the truly GREAT reasons to care.
William Sellers in 1870 thought there should be a standard for the nut and bolt (after about 50+ years of an industry floundering). Major industry and the government agreed and through those published standards we got the industrial revolution, the assembly line and unforeseen economic growth.
Consider in 1973 DARPA put together standards for TCP/IP protocols and then in 1989 the HTML standard language was released. I doubt that DARPA or even Tim Berners-Lee could have imagined what the internet is today. AND keep in mind that devices like the iPhone would be nothing without the internet.
We should care about standards because they create new baselines for us to advance forward as societies. We may not know what will come but we should be in some agreement that history has proven that standards grow industries and economies.